Diesel campaign #go with the flaw

GO WITH THE FLOW DIESELCAMPAIGN

*Advertisement/Product Placement*

Humans have always been keen to reach perfection in every way imaginable. Due to this and especially the fact that the media has changed our behavior and self-perception transforming us into real fanatics, Diesel has launched the new campaign “Go With the Flaw” to celebrate imperfection and uniqueness. Diesel as a brand never seemed to be keen on going the usual path in the fashion industry, but rather following and sticking to its mission:

To create an apparel line perfect for individual people who follow their own unique path in life and for those style-makers who express their individuality by the way they dress.

With the Flaw” campaign also embodies the spirit of the Diesel brand, which over the decades has always promoted an unconventional, frisky approach to life. For example in 2010, the

DIESEL GO WITH THE FLOW KAMPAGNE
UNIQUNESS AND OUR FLAWS MAKE US STAND OUT

With the campaign “Go With the Flaw”, Diesel is following its goal to raise awareness for the importance of not only dressing, but being and living in its own and unique way. The campaign speaks for more individuality, less perfection on Instagram and more of #gowiththeflaw attitude. According to Diesel founder Renzo Rosso, imperfection makes us stand out as unique individuals. The campaign teaches us that perfection is boring and invites everyone to go with its own with remakes, with being reckless, being lazy, being nosy and even forgetful. To go with every characteristic that makes us feel and be human.

Diesel Kampagne #gowiththeflow www.thecosmopolitas.com
FLAWLESS CAMPAIGN DIESEL
Care less never stress Diesel Campaign

Even though humans are programmed to seek for more and want more, the more-perfection-striving-attitude isn´t going to make our world a better place. Even worse, it’s not going to let us keep our own individuality. We keep striving for more perfection by posting perfect photos and presenting our perfect life on our social media, but we all reach the point of exhaustion at some point…Because we are not flawless and life is never perfect. However, that’s exactly what makes it worth living. We are all ordinary people who should feel great about ourselves and try to create our own unique style – our own lifestyle.

Find a little bravery to wear your flaws with pride, take a front seat and enjoy the ride.

Go with the flaw Diesel Campaign

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Timo
Timo

Ein Food- und reisesüchtiger Mensch, der sich auch mit 28 über kleine Dinge freuen kann: Eine Schoko-Mousse-Torte lässt jede Sorge zumindest kurz verschwinden. Allerdings nur dann, wenn die Schokolade dunkel ist.

Auf “The Cosmopolitas” schreibe ich gerne über alles, was so in meinem Kopf herumschwirrt: Über diverse Gedanken, Essen, Reisen, Mode, und, und, und…
|| Sonst bin ich…
…eine wissbegierige Persönlichkeit, eine Predigerin des lebenslangen Lernens und bald eine Matrosin.:)

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7 Comments

  1. September 16, 2017 / 4:30 pm

    Can we take a second and just look at how good this lipstick is on you?! Adorbs!
    Also, I just shopped a blazer like yours and cant wait to combine it with a statement T!

    XX from Germany
    Jecky
    Want Get Repeat

    • September 19, 2017 / 9:11 am

      Ohh thank you so much <3 <3 It´s one of my favorites :))))

      Love,
      Timo

  2. September 17, 2017 / 3:07 pm

    Ein sehr cooles Outift!
    Der Blazer steht dir hervorragend 🙂

    Ganz liebe Grüße
    Caro

    https://carolionk.com

  3. September 19, 2017 / 2:56 pm

    So ein megacooler Look – nicht nur die Message dahintger finde ich wunderbar gelungen ♥ Auch die Kombi mit den Loafern ist der Knaller!

    xxx
    Tina

    http://styleappetite.com

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